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Wall Road Journal Bestseller

New York Instances bestselling creator Dan Heath explores find out how to stop issues earlier than they occur, drawing on insights from a whole lot of interviews with unconventional downside solvers.

So typically in life, we get caught in a cycle of response. We put out fires. We take care of emergencies. We keep downstream, dealing with one downside after one other, however we by no means make our method upstream to repair the programs that precipitated the issues. Cops chase robbers, medical doctors deal with sufferers with continual diseases, and call-center reps deal with buyer complaints. However many crimes, continual diseases, and buyer complaints are preventable. So why do our efforts skew so closely towards response relatively than prevention?

Upstream probes the psychological forces that push us downstream—together with “downside blindness,” which might depart us oblivious to severe issues in our midst. And Heath introduces us to the thinkers who’ve overcome these obstacles and scored large victories by switching to an upstream mindset. One on-line journey web site prevented twenty million customer support calls yearly by making some easy tweaks to its reserving system. A significant city faculty district minimize its dropout charge in half after it discovered that it may predict which college students would drop out—as early because the ninth grade. A European nation nearly eradicated teenage alcohol and drug abuse by intentionally altering the nation’s tradition. And one EMS system accelerated the emergency-response time of its ambulances through the use of information to foretell the place 911 calls would emerge—and forward-deploying its ambulances to face by in these areas.

Upstream delivers sensible options for stopping issues relatively than reacting to them. What number of issues in our lives and in society are we tolerating just because we’ve forgotten that we are able to repair them?



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